SNEAKER NEWS

NIKE, INC.’S 10-YEAR COMMITMENT TO BLACK HISTORY MONTH

As Black History Month begins, NIKE, Inc. proudly honors the accomplishments of black heritage worldwide, in sport and beyond. What began a decade ago with a special BHM-themed Nike Air Force 1 has evolved into a company-wide, global effort recognizing civic leadership and multicultural progress. READ MORE

NIKE DESERT JOURNEY COLLECTION HONORS ARIZONA’S SALT RIVER PIMA COMMUNITY

To honor the location of this year’s big game, Nike enlisted the talents of O’odham tribe member Dwayne Manuel, MFA, who specializes in drawing and graffiti art and resides in the Salt River Pima-Maricopa Indian community in southern Arizona. Manuel’s design for Nike Sportswear’s new Desert Journey collection interprets two traditional symbols, the war shield and the whirlwind, which together reflect Manuel’s heritage and illustrate the modern competitor’s long, battle-filled journey to reach the final destination. READ MORE